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Maslow, the 'happiness industry' and post-psychology (Dr. Babak Fozooni)

22nd October 2019, George IV Pub, Aldwych
LOUPS Social Event
Online booking has now closed, please contact london@oups.org.uk for availability.

Abraham Maslow, the 'happiness industry' and post-psychology

A talk by Dr. Babak Fozooni (Open University).

Doors open at 6pm (Talk begins at 7pm).

We are delighted to welcome Dr. Babak Fozooni back to LOUPS to present this talk. 

Who was Abraham Maslow? What were his politics? Are his ideas about 'motivation', 'hierarchy of needs' and 'peak experience' still relevant today? Would it be fair to describe him as the originator of the 'happiness industry' that is being promoted by the likes of Professor Seligman today? This OUPS talk is based on a chapter on Maslow and part of an upcoming book about 'social class and psychology'.

In this book I will try to show how the crisis of psychology (and yes, it is in crisis! yet again!) is primarily due to class conflict. Capitalism is disintegrating and the symptoms are becoming more apparent in disciplines such as psychology, that have traditionally been responsible for the smooth functioning of the system. By focusing on pioneering individuals such as Freud, R. D. Laing, Carl Rogers, Otto Gross, Watson, Frankl, Billig (and many others), I will argue that both 'mainstream' and 'critical' forms of psychology have come to the end of the road. At their best both developed ideas worthy of attention, but today no amount of technological sophistry can hide their deterioration . What we need is something better than psychology. For want of a better word, I have called this something better, post-psychology ! The talk will focus on Maslow’s potential contribution to post-psychology.

This social event combines a talk and social drinks with the opportunity to meet other Open University Psychology students in the London Region both before and after the talk. This is a great opportunity to hear from a practising researcher engaged in studying current events as well as to socialise with other OU psychology students in a relaxed, friendly atmosphere.


Babak is a psychologist specialising in social, developmental and political psychology. He has obtained six degrees and has written on topics ranging from discourse analysis and crowd psychology to cinema and sport ("What is Critical Social Research?" Volumes I and II, available from Amazon). He is also an OU associate lecturer on the D240, DD310, DE300, DD801 modules.

SPECIAL OFFER: LOUPS October pub social for only £5 if booked at the same time as our Mental Health Seminar.
Please note that this event is limited to 45 attendees and usually sells out. We can't guarantee entry on the night, so book now to secure your place !


Tickets cost £10 in advance or on the door*.

Cost includes a glass of wine/beer or soft drink before the talk (up until 7pm).

*subject to availability as numbers are limited to 45 attendees. Please check availability on the day.


George IV
The Beaver's Retreat (upstairs bar of the George IV pub),
30 Portugal St.,
London WC2A 2HF.


Click here for information on accessibility, parking and other related facilities.

Travel and directions

The George IV is owned by the London School of Economics, and is near their main buildings. Directions can be found here.

The nearest tube station is Holborn and the venue is about 5 minutes walk from there.


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